OUR WORK
Standard Paint & Flooring
Specializing in flooring and floor coverings, paint and supplies, window treatments and cabinets, Standard Paint & Flooring’s revamped website combines convenience with what customers love most – personalized service, trusted advice and a selection of high quality products – all with the convenience of 24/7 shopping.
Buying paint, flooring and supplies is easier and faster than ever
User-friendly website showcases their extensive collections from Benjamin Moore, Shaw Flooring, Wooster supplies and more. Customers can browse and shop online from the comfort of their home, or while on the job site. Whether ordering at 1 p.m. or 1 a.m., they can still rely on Standard Paint & Flooring to provide one-on-one recommendations and expertise.
We chose to work with PaintPass because we are big believers that the shopping experience often begins online. Through their industry knowledge and experience, the PaintPass team knows how paint consumers like to shop, and that the right online experience will bring people into your stores. The website reflects our six storefronts and represents our brand so well, that it has truly become our seventh storefront.
Deliverables and Results
Custom eCommerce Website
Custom branded website that allows customers to shop over 8,000 products from top vendors like Benjamin Moore, ALLPRO, Wooster and more. Customers can also order flooring samples from the Shaw Flooring collection.
Onboarding & In-Store POP
Onboarded all six locations to the new online ordering system. Desiged printed rack cards, in-store signage and other elements to help the team promote and market the new website.
Capturing Leads
Developed forms that are easy for customers to find and fill out, easily capturing leads for window treatments, cabinetry services, design consultations and more.
See More of our Projects
Colorize
Offering extensive industry experience and deep-rooted knowledge, Colorize’s online store is a seamless extension of their locations, offering a large inventory of paints, supplies, wall coverings, window treatments, Festool products and more.
Flagship Paints
Flagship Paints’ website welcomes users to browse a virtual showroom containing the entire Benjamin Moore color library from the comfort of home or while at the job site, and choose from next-day delivery or in-store pick up.
John Boyle Decorating Centers
With the ability to order paint, interact with experts and more, John Boyle’s website provides their customers with the benefit of a great online experience in the privacy of their own home or on the convenience of their mobile device.